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It’s what you learn after you know it all that matters.
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Category Archives: Nonprofit
The future is in the past for cause marketing
Cause marketing has long been another tool in the work belt of advertising and public relations professionals. Everything from Breast Cancer Awareness to Crone’s Disease has been co-opted and utilized as a marketing ploy to get consumers to buy, switch, … Continue reading
E is for Editorial Board: Namarketing A to Z
Content Advice One of the most underrated, but most valuable parts of any content generating groups is the editorial advisory board (EAB). Even if your business isn’t content, if you publish anything tot the outside world (and if you don’t … Continue reading
Posted in Brand, Consumers, Content, Customers, eMail, Marketing A-Z, Nonprofit, Philosophical
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Viva Kiva: How Frontline launched microlending
Micolending was a great idea. In theory it enables extremely impoverished people to engage in self-employment projects that allow them to generate an income and, in many cases, begin to build wealth and exit poverty Organizations like Accion, the Small Enterprise … Continue reading
Posted in Content, Nonprofit, Social Media
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